According to molecular biologist John Medina, one’s vision takes up half of our brain’s resources, and is the most dominant sense we have. In fact, a whopping 65 percent of people are visual learners and 90 percent of the information transmitted to the brain is visual. If that’s not enough to goad you to use more videos & animation in your social media marketing campaign, here are a few interesting facts that will surely make you think otherwise.
videos & animation facts
By including videos & animation on your landing page, you can actually increase your video conversions by 80 percent.
A third of all online activity is spent in watching videos.
YouTube users watch a whopping excess of three billion hours of videos every month. Source: YouTube.